Six 1964 Beatles "The Swingers Music Set" Cake Decorations in Original Unopened Boxes

Sold For: $240

Auction Year: 2017 spring

Lot: 2360

Item Year: 1964

Category: Americana

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Collection of six 1964 "The Swingers Music Set" cake decorations, with each set complete in its original unopened package. Ideally, the six unopened sets include the original shipping case, which bears a "Coast Novelty Manufacturing Co." (of Venice, California) label on the side. "The Swingers Music Set," which is composed of four figures (one drummer and three guitarists), was one of many unlicensed products manufactured in Hong Kong at the time to capitalize on the popularity of the Beatles. While not mentioning the Beatles or any of the band members by name, the package features the words "Yeah, Yeah, Yeah" (the main refrain from the Beatles 1963 hit She Loves You) printed all over the box front. While we have seen unopened packages of these cake decorations, we have never seen a complete case before. In one of the sets, a guitarist figure has become unglued from the base, while in another, both a guitarist figure and the drum set have become unglued. Two of sets display small slits in the front cellophane wrapping. Aside from those minor condition flaws each package (9.75 x 4.25 x 2.25 inches) is otherwise in Near Mint condition. The original shipping case (10 x 7 x 9 inches) displays some contemporary writing on the sides and is moderately stained and soiled. In Very Good condition overall. Reserve $200. Estimate (open).

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