1960 Post Cereal Complete Set (9)

Sold For: $1,920

Auction Year: 2017 spring

Lot: 1312

Item Year: 1960

Category: Postwar Baseball Cards (1948-present)

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Presented is an extraordinary and extremely rare complete set of nine 1960 Post Cereal cards. For this rare package design issue, these cards are spectacular. 1960 Post Cereals have always been the "King" of all Post Cereal cards. They are large, beautiful, and rare not just because they were issued only one card per box; they are just rare, and this was the first year of issue for Post Cereal baseball cards. They were obviously issued on a very limited basis, and the set was successful enough to encourage Post to issue 200-card sets in the three following years. In the "old days" of the organized hobby, 1960 Post were always known for their mythic rarity, and were among the most valuable cards of the era. In recent years, with all the emphasis on graded cards, both larger-format cards and hand-cut cards have received less attention. 1960 Post may be a little overlooked in today's marketplace, but it is one of the great classic sets of the era. 1960 Post Cereal are full-color large-format cards (7 x 8.75 inches). The set includes stars from several sports. Issued one card per box on the backs of boxes of Post Cereal, they were intended to be carefully cut from the boxes by youngsters in exactly the same manner as Wheaties cards were in the 1930s. 1960 Post cards were the first, and by far the rarest, of the Post cereal issues of the early 1960s. The set features the following Hall of Famers from several sports: Mickey Mantle (Poor condition due to pin holes, back damage, and the surface layer nearly separated from the backing), Ed Mathews (Vg-Ex), Harmon Killebrew (slightly uneven cut, otherwise Ex), Al Kaline (two spots of glue residue on front, otherwise Vg), Don Drysdale (Vg+), Johnny Unitas (small tear at right edge, otherwise Vg-Ex), Frank Gifford (Vg-Ex), Bob Cousy (pinhole, otherwise Fr), and Bob Petit (small tear at left edge, otherwise Vg-Ex). The Killebrew and Pettit cards include separately cut side panel "Bio's", with an ink stamp showing on the Pettit. Some cards have a shading on the reverse from the glue which assembles the cereal boxes, which is natural to these cards. The beautiful photography and rich color of 1960 Post Cereal cards make this issue one of the most striking and distinctive of all 1960s cards. This is a strong complete set of one of the most substantial and rarest all 1960s sets. Total: 9 cards. Reserve $500. Estimate $1,000++.

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