1928 New York Yankees (vs. Cardinals) World Series Program (Game 1)

Sold For: $1,058

Auction Year: 2010 spring

Lot: 1267

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Substantial twenty-page large-format program issued for a 1928 World Series game between the Yankees and Cardinals at Yankee Stadium. The 1928 World Series program at New York is especially noted for its extremely decorative cover, which features portraits of opposing managers Miller Huggins and Bill McKechnie. Few programs are more highly suited for display. The interior pages include photos of league and team officials, as well as portraits of twenty-five members of both the Yankees and Cardinals. Published by Harry M. Stevens. This program has been neatly scored in black fountain pen for Game 1 of the series and records a 4-1 Yankees victory. The preprinted lineups include Ruth, Gehrig, Lazzeri, Combs, and Meusel for New York, and Frisch, Bottomley, Hafey, Maranville, and Alexander for St. Louis. The Yankees, who easily swept the Pirates in the 1927 fall classic, continued their postseason dominance in 1928 by defeating the Cardinals in four straight, thus becoming the first team in history to win eight consecutive World Series games. (The Yankees would improve on that streak by sweeping the Cubs in the 1932 World Series.) All of the 1920s World Series programs in this auction, this one included, are new to the hobby and originate from a noncollector whose grandfather actually attended the games. According to the family, his wife later threw out most of the programs her husband had accumulated over the years, except for the few that were on the bottom of the pile, which, luckily, just happened to be the earliest and most valuable examples. The program (9.25 x 11 inches) displays a moderate vertical fold (very common, usually as a result of being folded and carried in the back pocket) and a vintage black-ink notation on the cover that reads "1st GAME." In Very Good to Excellent condition. Reserve $500. Estimate $1,000+. SOLD FOR $1,058

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