This empty display box once held twenty-four five-cent packs of “Firefighters” bubble-gum cards, which were produced by Bowman in 1953. The box lid features a beautiful illustration of a vintage fire truck along with the set name printed in white. Bowman's "Firefighters" set is one of the most popular and elusive of all 1950s nonsport gum-card issues. The set features incredible multicolor artwork illustrations of fire engines, fireboats, and rescue trucks. The back of each card in the set has a fire-prevention tip (e.g., "Don't Play with Matches") printed above the equipment descriptions, which qualifies the set as the first "safety" trading-card set ever produced. This extremely rare box is the first we have ever offered and only the second example we have ever seen! The box (7.75 x 5.5 x 1.25 inches) displays normal handling wear commensurate with its age and former use, including light creases and a stain on the bottom, and is in Very Good condition overall. Reserve $300. Estimate (open).
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